Noriko Princess B. Itoh — E-Commerce & Social Media Specialist

Growing brands across marketplaces & social.

I'm Noriko — an E-Commerce Specialist & Social Media Manager with 8+ years turning listings, ads and content into measurable sales on Shopee, Lazada & TikTok Shop.

Years experience

Marketplaces run

Orders / mo shipped

★

Fast-Shipping Shop

A results-driven operator who makes online shops perform.

For 8+ years I've managed multi-platform e-commerce end-to-end — from product listing & inventory to customer service & account growth — while running the Meta Ads and content that bring buyers in. I care about clean account health, fast shipping, and numbers that move.

Services & specialties

End-to-end support for online sellers and brands — the operational and marketing muscle behind a healthy, growing shop.

🛒

E-Commerce Management

Listings, inventory, orders & account health across Shopee, Lazada and TikTok Shop — kept tidy and shipping fast.

📣

Social Media Management

Strategy, content calendars and community growth on Facebook & Instagram, aligned to campaign goals.

🎯

Meta Ads & Paid Advertising

Campaign setup, audience targeting and optimization — tracking ROI/ROAS to grow sales without wasting spend.

🔍

Listing & SEO Optimization

Keyword-rich titles and descriptions that lift search ranking, visibility and conversion on every marketplace.

✍️

Content & Copywriting

Marketplace and social content that sells — promos, product copy and campaign creative that fits the brand voice.

📊

Analytics & Reporting

Google Analytics, KPI tracking and clear reporting so decisions are driven by data, not guesswork.

💬

Customer Service & VA

Inquiries, returns/refunds and admin support handled promptly — protecting ratings and customer trust.

Where I've delivered

March 2021 – March 2026

E-Commerce Specialist

Vanity Beast

Managed end-to-end listings, inventory monitoring & order processing across Shopee, Lazada and TikTok Shop.
Consistently fulfilled 100+ shipments — earning Fast Shipping Shop recognition and excellent account health.
Handled inquiries, product concerns and returns/refunds with prompt, satisfaction-first resolution.
Planned promotional discounts & campaign pricing to lift platform visibility and conversions.
Ran Meta Ads and used Google Analytics to track performance and optimize ad spend for sales growth.

December 2016 – March 2021

Online Marketing Specialist / Social Media Manager

Freelance — Local Clients

Built and executed social strategies that grew engagement & awareness across Facebook and Instagram.
Created, scheduled and managed content across social and e-commerce channels.
Managed Meta Ads campaigns; analyzed KPIs and ROI to optimize performance and budget allocation.
Optimized Shopee & Lazada listings for keyword visibility, ranking and conversion.
Owned client budgets, timelines and deliverables in a fully remote setup.

June 2016 – November 2016

Customer Service Representative

Intelenet Global Services

Handled customer inquiries via phone, email and chat with professionalism and efficiency.
Resolved issues promptly to maintain high satisfaction and retention.
Consistently met benchmarks for response time, quality and service efficiency.

05 Education

🎓

Bachelor of Business Administration

Far Eastern University – Manila · Major in Business Management

June 2012 – May 2016

Growing brands across marketplaces & social.